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ORIGIN & VISION

Born on the ground. Built for the world outside.

DOOXOOH grew out of real outdoor media work. Founder Dominic Oxfordson Olayanju combined more than 11 years in performance marketing with hands-on software engineering and campaign operations to build a more connected way of working.

ORIGIN & VISION

The problem was right in front of us.

On live campaigns, a good idea could get caught between disconnected tools. Artwork schedules took too much manual coordination. Player software struggled when connectivity dropped. Playback reports arrived too late to be useful. Working inside outdoor advertising made those gaps hard to ignore.

A performance marketer’s questions. An engineer’s response.

Dominic’s background in performance marketing meant asking where the budget went, what was delivered and what could improve. His software engineering experience offered a way to act on those questions. Rather than keep working around fragmented systems, he began building a platform around the way outdoor media actually runs.

Start with playback. Connect the rest.

DOOXOOH took shape as the proprietary ad-tech platform under DOOXDigitals, the agency Dominic founded. The work began with lightweight players for Android and Windows, local caching and resilient playback. The CMS grew around that foundation: screen health, scheduling, artwork distribution and delivery records in a shared workspace.

The direction we are building towards.

Out-of-home reaches people in the places they live, work and travel through. We want to give that physical presence the flexibility and accountability people expect from digital media. That means dependable screen operations, useful campaign evidence and a closer connection between outdoor exposure and wider marketing results. Less friction for operators. More clarity for advertisers.

Artwork deployment in DOOXOOH CMS
Screens, artwork and campaigns in DOOXOOH CMS.

BUILT FROM THE PLAYER UP

The screen is where the software has to prove itself.

A good dashboard matters. So does the player running at the venue. We build the two together, connecting the operator’s decisions to what happens on screen.

Meet the players

Keep exploring.

01

Digital Signage CMS for Screen Networks

Manage digital signage screens, playlists, broadcasts and offline playback with DOOXOOH CMS. Monitor delivery across Android, Windows and Linux. Request a demo.

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02

Our approach

We bring an operator’s attention to playback, an engineer’s approach to the system and a performance marketer’s interest in the result. Each project starts with the work you need to get done.

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03

Contact DOOXOOH

Talk to DOOXOOH about digital signage, media planning, campaign delivery or a partnership. Bring your objective and the places you want to reach.

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